Account Director, Digital | PURPLE — London, United Kingdom

Purple is looking for a Digital Account Manager to join our growing digital team. This is an exciting opportunity for an agency-experienced Senior Account Executive ready to step up and lead digital campaigns across FMCG, beauty, lifestyle, and wellness brands.

The ideal candidate will have at least 3 years of experience in digital and social media, with a strategic mindset, strong client management skills, and a passion for content, influencer marketing, and brand storytelling.

This is a fantastic chance to join the agency as we expand our digital team.

Key Responsibilities

Strategy & Content

Develop and execute digital and social media strategies aligned with brand objectives.
Plan and manage monthly content calendars across multiple clients.
Oversee creative ideation, working closely with internal creative teams.
Utilize social media tools (e.g., Later) for scheduling and content management.
Track competitive insights and emerging digital trends to drive innovation.
Manage agency-owned social media content and website updates.

Client & Account Management

Serve as the day-to-day contact for key clients, building strong relationships.
Lead client meetings, WIP calls, and reporting, providing insights and recommendations.
Work cross-functionally with PR, creative, and digital teams to deliver integrated campaigns.
Support the senior team with new business pitches and proposals.

Campaign Execution & Digital PR

Manage influencer marketing programs, from outreach to content execution.
Oversee social media community management, partnerships, and promotions.
Lead digital PR initiatives across UK and global markets.
Guide and mentor the Digital Executive to ensure high-quality output.

Skills, Knowledge, and Expertise

3+ years of agency experience (AE, SAE, or AM) working with FMCG, beauty, lifestyle, or wellness brands.
Strong content planning and calendar management expertise.
Passion for digital innovation, social media, and storytelling.
Confident communicator with excellent copywriting skills.
Data-driven mindset, able to analyze performance and optimize strategy.
Established industry contacts with influencers and bloggers.
Experience with SEO, paid social, or Adobe Creative Suite is a plus.
This role is perfect for someone looking to take the next step in their digital career within a fast-paced, creative agency environment.

View additional career opportunities on the PURPLE PR page. Please cite Calibre Careers as your referral source.