Senior Coordinator, Membership and Growth Marketing | Whitney Museum of American Art

Reporting to the Senior Manager, Membership and Growth Marketing, the Senior Coordinator plays a critical role in supporting the ambitious revenue goals as well as the overall scalability and sustainability of the Membership Program. Under the supervision of the Senior Manager, the Senior Coordinator works on a wide variety of direct marketing efforts, including email, mail, and digital campaigns and supports a robust A/B testing program across all channels with an emphasis on continuous learning and rapid iteration. Additionally, the Senior Coordinator will play an important role in the onboarding and optimization of new and existing technologies that support the revenue and sustainability goals of the department. Responsibilities

Supporting and reviewing data requests
Drafting copy and seeing end to end production of assets, including liaising with internal stakeholders as well as external consultants and mailing houses
Setting up, editing, and deploying emails
Supporting the quick review of campaign results to allot for iteration and optimization of our campaigns
Helping maintain a robust A/B testing program across channels
Working directly with the Senior Manager to optimize customer journey and strengthen all pathways to membership
Supporting team brainstorms and implementation of customer journey and other acquisition and retention interventions
Submitting webpage updates and landing page requests to optimize sales
Supporting the onboarding, implementation, and optimization of new and existing technologies, i.e. recurring giving software, customer journey tools, SMS Tech, and database enhancements

Requirements

General understanding of direct marketing practices and membership programs
History of executing on direct marketing tactics across channels
Strong project management and administrative skills, with a keen attention to detail
Ecommerce and customer journey experience preferred
Public-facing customer service experience
Ability to work evening and weekend work for membership events, such as Member Nights, as needed
Familiarity with HTML
Familiarity with Martech landscape, Asana (or other project management tools) is preferred
Proficiency in Microsoft Word, Excel, and Office
Proficiency in MailChimp or similar email service provider software

Compensation & Benefits

Estimated salary range of $55,000 - $60,000 per annum
Medical, Dental, Vision, 403(B) elections
Generous PTO benefits
Commuter benefits - parking and mass transit
Admission to world-renowned museums across the city and nationally
Pet insurance and discounted membership for Citibike
This position may be covered by UAW Local 2110

The advertised pay scale reflects the good faith minimum and maximum salary range for this role. The advertised pay scale is not a promise of a particular wage for any specific employee. The specific compensation offered to a candidate may be dependent on a variety of factors including, but not limited to, the candidate’s experience, education, special licensing or qualifications, and other factors. Not sure you meet 100% of our qualifications? Research shows that men apply for jobs when they meet an average of 60% of the criteria. Yet, women and other people who are systematically marginalized tend to only apply if they meet every requirement. If you believe that you could excel in this role, we encourage you to apply. We are dedicated to considering a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you’re new to arts and culture administration, returning to work after a gap in employment, simply looking to transition, or take the next step in your career path, we will be glad to have you on our radar. Please use your cover letter to tell us about your interest in the arts and culture space and what you hope to bring to this role. About the Whitney The Whitney Museum of American Art, founded in 1930 by the artist and philanthropist Gertrude Vanderbilt Whitney, houses the foremost collection of American art from the twentieth and twenty-first centuries. From her vision arose the Whitney Museum of American Art, which has been championing the most innovative art of the United States for 86 years. The core of the Whitney’s mission is to collect, preserve, interpret, and exhibit American art of our time and serve a wide variety of audiences in celebration of the complexity and diversity of art and culture in the United States. Through this mission and a steadfast commitment to artists themselves, the Whitney has long been a powerful force in support of modern and contemporary art and continues to help define what is innovative and influential in American art today. EEO Statement The Whitney Museum of American Art is an Equal Opportunity Employer. The Museum does not discriminate because of age, sex, religion, race, color, creed, national origin, alienage or citizenship, disability, marital status, partnership status, veteran status, gender (including gender identity), sexual orientation, or any other factor prohibited by law. The Museum hires and promotes individuals solely on the basis of their qualifications for the job to be filled. The Museum encourages all qualified candidates to apply for vacant positions at all levels. This description shall not be construed as a contract of any sort for a specific period of employment.

Find more opportunities on our Whitney Museum of American Art page.

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