PR & Marketing Specialist
Lee Mathews is an established and respected Australian fashion brand with a unique luxury aesthetic that is loved for its wearability, using custom designed prints & sustainable fabrications.
About us Australian brand Lee Mathews delicately weaves colour, texture and prints into sophisticated and refined seasonal collections. Inspired by the interests of the founder, Lee, prints and textiles are derived from her love of art, silhouettes from her passion for architecture and colour palettes from her vast library of books and travel.
About the role We are seeking an experienced PR and Marketing Manager with strong industry connections to amplify the brand's presence through strategic relationships, curated events, and considered collaborations. Working closely with the CEO & Founder, and wider team, you will focus on outward-facing brand activity - nurturing relationships with media, stylists, friends of the brand, and aligned collaborators to secure the Lee Mathews profile and position in the market.
This role will include, but is not limited to
- Developing and executing a PR & Marketing strategy to strengthen brand positioning in local and international markets.
- Leveraging media, stylists, and friends of the brand relationships to deliver high-value coverage.
- Building partnerships with aligned brands, creatives, and industry leaders.
- Securing sponsorship opportunities that enhance brand presence and create mutual value.
- Planning and managing events, activations, and in-store experiences that support brand storytelling and commercial goals.
- Representing the brand at industry events, maintaining a polished and professional presence.
- Collaborating with the creative team to ensure PR initiatives align with the overall brand strategy.
- Tracking and reporting on PR outcomes, providing market insights to guide future strategies.
- Managing the PR & Marketing budget, ensuring spend aligns with business objectives and delivers measurable outcomes.
Requirements for the role
- 5+ years' experience in PR, brand partnerships, or events.
- Established network of media and industry contacts.
- Proven success in securing valuable press coverage and delivering high-quality events.
- Strong relationship-building skills.
- Demonstrating creative thinking with a strong ability to generate original, distinctive ideas.
- Excellent organisational skills, attention to detail, and the ability to juggle multiple priorities.
- Confident and comfortable in high-profile settings.
What we offer
- A collaborative, creative and inclusive work environment with a strong emphasis on professional development.
- The opportunity to grow and advance within a brand that values its employees.
- Competitive salary and generous staff discount.
- Convenient on-site parking and proximity to public transport.
For further enquiries about the role or to submit an application, please contact olivia@leemathews.com.au.
View additional career opportunities on the Lee Mathews page. Please cite Calibre Careers as your referral source.