Marketing Manager

Miaou is a Los Angeles–rooted womenswear brand known for sculpting silhouettes, bold prints, and a confident, feminine point of view. We’re looking for a Marketing Manager to own day-to-day marketing execution while helping scale the brand thoughtfully across DTC, wholesale, and collaborations.

This role sits at the intersection ofcreative, digital, and growth—perfect for someone who understands fashion culture, moves fast, and knows how to turn great product and storytelling into measurable results.

What You’ll Do

Brand & Campaign Execution

• Lead execution of seasonal launches, capsules, and collaborations from brief to go-live
• Manage campaign timelines, deliverables, and cross-functional coordination (creative, e-commerce, production)
• Ensure all marketing touchpoints align with Miaou’s brand voice and visual identity

Digital & Growth Marketing

• Own day-to-day performance across paid social, retention, and site marketing in partnership with external agencies/freelancers
• Monitor performance, report on KPIs (ROAS, CAC, AOV, conversion), and optimize in real time
• Support marketing forecasts and budget pacing

Social, Influencers & Community

• Oversee influencer seeding, gifting, and organic partnerships
• Build and maintain strong relationships with creators, stylists, and tastemakers aligned with Miaou
• Support social content planning and execution in collaboration with internal/external creators

E-commerce & CRM

• Support product launches, merchandising moments, and site storytelling
• Own calendar and execution to drive retention and repeat purchase
• Use customer data and insights to inform campaigns and messaging

PR & Brand Awareness

• Support PR efforts, press moments, and brand activations
• Assist with pop-ups, events, and experiential marketing initiatives

Who You Are

• 2-5 years of marketing experience, ideally in fashion, beauty, or consumer brands
• Deeply tuned into fashion culture, trends, and the digital landscape
• Equally comfortable beinghands-onandstrategic
• Highly organized, detail-oriented, and able to juggle multiple launches at once
• Strong communicator with excellent taste and brand intuition
• Data-literate and results-driven, without losing the creative thread

Bonus Points

• Experience with Shopify, Klaviyo, Meta Ads, Google Analytics
• Experience launching collaborations or limited drops
• Background working with lean teams or founder-led brands

Why Miaou

• Work closely with the founder and creative team
• Real ownership and visibility—your work directly impacts growth
• A fast-moving, creative environment with room to build and scale
• Competitive salary + growth opportunities
• Location:Los Angeles (hybrid preferred)