CALIBRE
BrandsEditorial

Account Director, Travel

Date
Dec 18, 2024
Career
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Industry
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PURPLE

Purple has a unique opportunity for a senior-level publicist to join our global PR agency’s NY office leading luxury travel accounts. As a senior lead for the travel team, this individual must have a proven track record of developing and executing strategic, integrated media/event/influencer campaigns and successfully managing and mentoring junior team members.

The ideal candidate will have agency experience with luxury hotels, hotel openings and food & beverage outlets. Strong media contacts and relationships with top-tier consumer press and trade press are a must. The Account Director will work closely with Senior Members of the Lifestyle team based in NY. You will be the lead on accounts and projects, serving as a trusted strategist and expert voice for clients. This individual will serve as a mentor, manager, and lead example for all account teams on client management, results, staff development and strategic guidance.

Key Responsibilities

  • Proactively builds and implements strategy for clients.
  • Evaluate and understand client business objectives and craft strategies that reflect those objectives.
  • Lead client programs and campaigns from planning to execution within the specified budget, including new hotel launches.
  • Event conception and management.
  • Pull and collaborate with different divisions across the agency and office to ensure the client accesses the agency's network-wide expertise.
  • Manage client benchmarks and deliver strong media coverage through leadership and guidance.
  • Consistently produce high-quality internal and external communications content.
  • Manage and motivate team members to ensure day-to-day operations run smoothly and PR results are delivered, while supporting their growth to the next level.
  • Proactively seek out and propose new business ideas, creating proposals and pitching.
  • Strategize, execute, and manage global media relations campaigns across lifestyle, travel, fashion, and business media.
  • Collaborate with division heads and project teams as necessary to seamlessly integrate cultural programming into project strategy and schedule, ensuring successful execution of press and social media campaigns, special events, retail collaborations, and other deliverables.

Skills and Experience

  • Ability to work in a fast-paced environment
  • Proficient with excel, power point and other related tools
  • An interest in the creative sector, fashion or public relations
  • Excellent verbal and written communication skills.Proactive and independent with the ability to take initiative.
  • Excellent time management skills with a proven ability to meet deadlines.

Find more opportunities on our PURPLE PR page.

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