Social Media Manager
TALA has been on a rocket ship since its founding in 2019 by entrepreneur Grace Beverley. Built on largely organic socials, today we are a digital-first, multichannel women’s athleisure brand with a multi-faceted growth and retention strategy. At just 6 years old, we’re trading on impressive numbers. Off the back of our success, we’ve closed a £5m fundraise round with world class institutional investors, garnering global media attention and are poised for our next stage of growth, including the opening of our first Flagship store on Carnaby Street in London.
Reporting into the Head of Social Media, you would contribute significantly by owning responsibility for running of our organic social accounts, balancing creativity with commercials, all with a social-first outlook.You will be part of a powerhouse of creative minds, based in our Vauxhall, London office.
TASKS
Day to day this looks like
- Channel Strategy Execution: Own community management and posting schedule on our key social channels, notably Instagram and TikTok, while developing opportunities for growth (measured on follower growth, engagement growth, reach, and conversions). This requires both a creative eye and a commercial approach. Knowledge of LinkedIn and Pinterest is beneficial.
- Channel Day-to-day Maintenance: Own the general health of key channels with scheduling, building the grid, post creation, writing copy, broadcast channel posting, proactive community management and sourcing UGC. Please note this role requires content scheduling every weekend.
- Trend Monitoring: Stay informed on the latest social media trends and viral content to ideate and create relevant and impactful posts.
- Content Creation: You will be required to create content for Instagram, as well as other key channels, meaning a comfort in multiple content settings. You will have the ideas and know how to execute them to an incredibly high standard.Campaign Strategy Support: Assist with writing shot lists, capturing content, and building roll out plans. You may be required to be on set from time to time, but only according to the needs of the specific shoot as determined by the Head of Social.
- Reporting & Analysis: You will be required to report on channel performance on a weekly, monthly and quarterly basis, so an understanding of data, and how to visualise and express it, is required. Support: You will provide ad hoc support for the socials team across a wide variety of functions. From socials content, to copywriting, asset editing and more, you will have an opportunity to learn and try your hand at many disciplines, and will be up for whatever comes your way.
REQUIREMENTS
You should
- Have experience in professional social media experience, having managed a similar account first-hand.
- Have clear examples of both your contributions to growing a social account, and crafting the aesthetic character of the account.
- Have experience creating engaging content - we’ll want to see examples of what you can do, from ideation to filming to editing.
- Have experience with reporting tools to provide insightful analysis into channel performance.
- Be comfortable working in a start-up environment: working lean and quickly with available resources.
- Be highly organised and an excellent project manager, attentive to detail and commercially minded.
- Have a good understanding of the brand and the customer - be enthusiastic about the brand and future success.
- Be driven, ambitious, solution oriented, and a team player.
BENEFITS
What we can offer
- Competitive salary
- Fun, startup working culture
- A sense of mission, and contribution to a growing business the greater good
- Based at our Vauxhall office
- Clothing allowance and discount on the best athleisure in the game
About us TALA is a brand dedicated to creating effortless, versatile, flattering, and high-quality apparel that supports active lifestyles. Designed for busy, modern lives, TALA offers timeless pieces that transition seamlessly from workouts to everyday moments.
Founded by Grace Beverley in 2019, TALA is built to actively solve problems without creating new ones for people, the planet, or anyone else. Every collection prioritises functionality and thoughtful design, combining premium fabrics with multi-way versatility and flattering fits that deliver maximum impact with minimal effort. Each piece is crafted with attention to detail, ensuring women can look and feel their best with ease.
Find more opportunities on our TALA page. You're welcome to mention that you learned about this role through Calibre Careers.