Senior Media Buyer / Performance Marketer

Senior Media Buyer / Performance Marketer – DEIJI STUDIOS | JUEM WOMAN

About the Role We’re looking for a Senior Media Buyer / Performance Marketer to own and scale paid acquisition globally. This candidate will ideally located in our Byron Bay Head Office.

This is a hands-on role. You’ll not only manage strategy and budgets, but also create, edit, and launch ads yourself, working across Meta, TikTok, Google, Pinterest, and Shop App. You’ll collaborate closely with creative, ecommerce, and brand teams while owning performance end-to-end.

If you’re someone who understands fashion creative, trend cycles, and performance marketing, and thrives on testing and scaling what works — this role is for you.

Key Responsibilities

Paid Media Ownership (Global)

• Own paid media strategy and execution across:
• • Meta (Facebook & Instagram)
  • TikTok Ads
  • Google Ads (Search, Shopping, YouTube)
  • Pinterest Ads
  • Shop App / Shop Ads
• Manage and optimize multi-market campaigns (US, UK, EU, AU, etc.)
• Allocate and scale budgets while maintaining ROAS and CAC targets

Ad Creation & Editing (Hands-On)

• Create, edit, and launch ads directly (static, video, UGC-style)
• Edit short-form video for TikTok, Reels, Shorts, and Pinterest
• Write performance-focused ad copy (hooks, headlines, CTAs)
• Rapidly test new creative concepts, formats, and offers

Creative Strategy & Testing

• Develop creative testing frameworks and roadmaps
• Identify winning hooks, formats, and messaging for fashion products
• Work with creators, influencers, and UGC partners
• Manage creative fatigue and scaling challenges

Performance & Optimization

• Own full-funnel performance (prospecting, retargeting, scaling)
• Optimize toward key metrics:
• • ROAS
  • CAC
  • AOV
  • Revenue growth
• Use data to inform creative, audience, and budget decisions

Analytics & Reporting

• Monitor daily performance across all platforms
• Produce weekly and monthly performance reports
• Share clear insights and recommendations with leadership

Required Experience & Skills

• 2–7+ years experience in paid media / performance marketing
• Proven success scaling fashion or DTC ecommerce brands
• Hands-on experience creating and editing ads (not just managing)
• Strong experience across:
• • Meta Ads Manager
  • TikTok Ads
  • Google Ads
  • Pinterest Ads
• Experience running global campaigns
• Strong understanding of Shopify and ecommerce funnels
• Analytical, creative, and performance-driven mindset

Nice to Have

• Experience with UGC-driven creative
• Familiarity with Shop App / Shop Ads
• Influencer whitelisting and creator partnerships
• Experience scaling into the US from international markets
• Team leadership or mentoring experience

What Success Looks Like

• Profitable scaling of paid channels globally
• Strong creative insights driving consistent performance gains
• Clear ownership of paid acquisition results
• Continuous testing and innovation across platforms

Compensation

• Competitive senior-level salary (based on experience & location)
• Performance-based bonuses
• Flexible, remote-friendly global role
• Opportunity to own and scale a key growth channel

How to Apply

Apply with:

• A short summary of brands you’ve worked with
• Examples of campaigns or results (metrics welcome)
• Links or screenshots of ads you’ve personally created (preferred)

View additional career opportunities on the Deiji Studios page. Please cite Calibre Careers as your referral source.